At InnovateMR + Ivy Exec, we pride ourselves on delivering unique insights through our expert network. Recently, we sat down with Alex Baranpuria, Co-Founder of Ivy Exec, to discuss how the network operates and the breadth of expertise it offers. Here’s what he had to share.
Q: How does Ivy Exec’s Expert Network operate?
Alex:
One of the most unique aspects of Ivy Exec is our origin story. While we didn’t start as a traditional expert network, the evolution into this space was organic. Ivy Exec began as a premium career platform, connecting highly skilled professionals with career opportunities and resources.
What we discovered along the way was that this curated, resume-verified network could also be leveraged for another purpose—providing valuable insights to businesses. So, we transitioned into the expert network space with a focus on tapping into the wealth of knowledge within our global community.
Today, our network operates by matching organizations with the right subject matter experts (SMEs) and key opinion leaders (KOLs). Through proprietary algorithms and dedicated account managers, we ensure that clients get access to the exact expertise they need, whether it’s for qualitative interviews, quantitative studies, or expert panels.
Q: What types of expertise does Ivy Exec’s Expert Network offer?
Alex:
Our network is incredibly diverse, with professionals spanning industries, functions, and geographies. Whether you’re seeking insights from C-suite executives, marketing specialists, or niche industry leaders, we’ve got you covered.
Some areas of expertise include:
- Finance: Banking, investment management, and fintech.
- Technology: AI, machine learning, software engineering, and more.
- Healthcare: Pharmaceuticals, medical devices, and healthcare systems.
- Consulting & Strategy: Business transformation, growth strategy, and operations.
- Consumer Goods: Trends in retail, e-commerce, and sustainability.
This diversity allows us to support a range of research projects—from understanding market trends to exploring customer preferences.
Q: What makes Ivy Exec’s Expert Network stand out?
Alex:
It comes down to trust and quality. Unlike other expert networks, we leverage our legacy as a career platform. Our members are resume-verified professionals who have joined our network for career development and professional opportunities. This means the experts we connect you with aren’t just randomly sourced—they are vetted, active professionals with demonstrated expertise.
Additionally, we prioritize customization. We don’t just offer a list of experts; we work closely with clients to deeply understand their needs and deliver a tailored list of matches. It’s this personal approach that sets us apart and ensures our clients consistently find value in our services.
Q: How does Ivy Exec complement InnovateMR?
Alex:
Our work with InnovateMR enhances the scope of insights we deliver. While Ivy Exec focuses on sourcing expert voices, InnovateMR provides robust survey and research platforms to collect and analyze data. Together, we provide clients with a seamless blend of qualitative and quantitative research capabilities, allowing them to gain a 360-degree view of their challenges and opportunities.
Q: How does Ivy Exec ensure quality when selecting experts?
Alex:
We have rigorous processes in place to ensure quality at every step. From the outset, all experts in our network are resume-verified, meaning their qualifications and experience are vetted before they join. Additionally, when matching experts with clients, we conduct a detailed review to ensure their expertise aligns with the project’s specific needs.
To maintain ongoing quality, we also collect client feedback after every engagement and use this data to continuously refine our processes.
Q: Can you share a success story where Ivy Exec’s Expert Network made a significant impact?
Alex:
Absolutely. One example that comes to mind is a global pharmaceutical company seeking to understand the impact of emerging technologies on healthcare delivery. They needed insights from healthcare providers, technologists, and policy advisors in multiple regions.
Through our expert network, we were able to connect them with the right professionals in record time. The resulting insights not only helped shape their strategy but also accelerated their decision-making process, saving them significant time and resources.
Q: How is technology transforming the way Ivy Exec operates?
Alex:
Technology is at the heart of what we do. We use advanced matching algorithms to quickly identify the right experts for our clients’ needs. Additionally, AI tools help us analyze project requirements, identify emerging trends, and optimize the process of matching experts.
We’re also exploring ways to integrate AI-driven tools into our client-facing platforms to make the entire process even more seamless, from sourcing experts to final reporting.
Q: What advice would you give organizations new to working with expert networks?
Alex:
Start with clarity. The more specific you can be about your research goals and the type of expertise you need, the better your experience will be. It’s also important to partner with a network that values quality and has a strong vetting process, like Ivy Exec.
Don’t hesitate to ask questions during the onboarding process, and make sure the network understands your unique challenges. At the end of the day, expert networks are about solving problems and driving impact—something we’re proud to help clients achieve.
Q: What’s next for Ivy Exec’s Expert Network?
Alex:
We’re continually innovating to meet the growing needs of our clients. One area we’re focusing on is expanding our global reach, ensuring access to diverse perspectives worldwide. We’re also integrating more technology, such as advanced matching algorithms and AI-driven tools, to streamline the process of connecting experts with clients.
Ultimately, our goal is to be the go-to partner for any organization seeking trusted insights to drive their decisions.
Closing Thoughts
Ivy Exec’s Expert Network isn’t just about connecting clients with experts—it’s about creating meaningful collaborations that drive real-world impact. Whether you’re conducting market research, exploring new innovations, or solving complex business challenges, the InnovateMR + Ivy Exec team is ready to deliver. Want to learn more about how InnovateMR + Ivy Exec can support your research needs? Contact us today!
About InnovateMR – InnovateMR is a full-service sampling and ResTech company that delivers faster, quality insights from business and consumer audiences utilizing cutting-edge technologies to support agile research. As industry pioneers, InnovateMR provides world-class end-to-end survey programming, targeted international sampling, qualitative and quantitative insights, and customized consultation services to support informed, data-driven strategies, and identify growth opportunities. Known for their celebrated status in customer service and results, InnovateMR combines boutique-level service with extensive global reach to achieve partner success.
